Entrepreneur Michael VanErdewyk is the founder and CEO of Bright Bucks Inc. Through this company, Michael VanErdewyk works with creators to help them succeed in their careers.
Bright Bucks launched The Influencer App, through which social media influencers can better engage with followers and monetize their following. Influencers can use the white label Influencer App to create a custom app with their own brand, logo, and look, which they can encourage their followers to download.
The app has a “My Community” section where influencers can post messages directly to their followers or make announcements. This makes for better engagement with followers. Influencers can also use this section to communicate offers and incentives to their followers.
When it comes to monetization, the app has income-earning activities that followers can participate in, such as doing surveys and watching ads. Alternatively, followers who connect the app with their bank cards can earn cash-back rewards of up to 15 percent for purchases made at over 400 national brands. Some of these brands include Amazon, Best Buy, Starbucks, Nordstrom, Burger King, and Walmart. Influencers earn a percentage of the revenue generated from the activities of their followers in the app.
